Vila Cavela Amerioca Street Wear : The Zenity Streetwear Line
Concept : Take Carioca Favelano Bandito culture and cross it times late 90s DC Style, In rio the young guys have not adopted sagging culture, or gay dancing culture, in the favela the guys are stylish but still have a masculine color concept, they dont wear tight shit, they dress in a masculine way, do masculine dances, botti shit is not poppin in the favela. Girls do not like feminine men in the Favelas of rio.
Overarching style elements
Carioca Favelano Bandito Style
-Professional Caps
-Bermuda Shorts – Patterns on shorts
-Sleeveless Shirts
-Bright Highlight Colors
-Lots of Black
-Multi colored beaded necklaces, small beads
Shepard Park 90s Style
-Coufi Hats*
-Personality Glasses*
-90s DC style Headbands (madness style)
-Foamposites
-Sambas
-New Balance
-Grey, Navyblue, Black, White base colors
-Lots of Black
-Slouch Socks?
What are the outside creative design elements
-Use of Zenity Logo
-Use of SNAKES in geometric shapes and lines even as guns and objects
-Use of Brush Strokes
-Use of Images of Favela Kids
What is the color palette,
Background color : Black, White,Grey,Navy Blue
Splash/Highlight Color:
the Kuler colors used in my Shirt logos
those logos will go on Black, WHite, Grey and Navy Blue professional hats
Which elements need to coincide
Primary +Shirt + Bermuda + professional hat or Coufi or headband & Glasses
Beads, Couffi, Personality Glasses,
Non Associated instances
Graphic Shirts using images of carioca kids in Kahende wilde and Basquiat and style concepts
What do you need to pull it off?
Giga to enhance images
AI that lets you upload into it
Fiverr person to make patterns
Company that can print shirts w/patterns at full bleed
Company that can print bermudas with full bleed
Reference photos from Brasil, the DC element is easy to add.